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Home›Spain business›Spain’s La Liga may be considering launching streaming service in Europe – The Streamable

Spain’s La Liga may be considering launching streaming service in Europe – The Streamable

By James K. Martin
August 9, 2021
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A streaming service appears to be in the works for Spain’s top soccer league, LaLiga. El Confidential reported Monday that the league and private equity firm HVAC may launch a streaming service after making a deal last week.

With this new deal in place, CVC will invest 2.7 billion euros ($ 3.18 billion) in the league. In return, CVC will receive 10% of the income and a 10% stake in a new company, which is responsible for LaLiga’s business decisions. As La Liga look for new ways to grow their business and generate more income, a streaming service is in the lead, a source said. El Confidential.

According to one of El Confidencial’s sources, the streaming service could cost consumers around 13 euros (around 15 USD) per month. At that price, the service would only offer football coverage, making the service cheaper and more accessible to a wider audience. Currently, Telefonica’s Movistar offers a package with live football, cable, phone and internet included, to which consumers currently subscribe for up to 130 euros (around 150 USD) per month.

The launch of a LaLiga streaming service would affect companies that already have the rights to the football matches. Telefonica has rights until 2023, but the company already has a sublease agreement in place with France’s Orange. Orange will pay Telefonica to broadcast matches for the 2021-2022 season. Telefonica currently pays LaLiga € 1 billion per season for streaming rights.

LaLiga and CVC have yet to announce details on the streaming service, but it looks like the companies are still in the early stages of the planning process. More details will likely be available at a later date.

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