Chapter 2 Events Launches European Base in Portugal – The Next Big Indian Wedding Destination | AFN News
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Chapter 2 Events Launches European Base in Portugal – The Next Big Indian Wedding Destination
Posted on October 20, 2021
Chapter 2 Events, one of India’s leading luxury wedding planning companies, is expanding to establish a satellite base in Portugal with Martinhal Family Hotels & Resorts. Based in Delhi, the brand is known for hosting larger-than-life Indian weddings in countries such as Switzerland, Azerbaijan, Turkey, Serbia, Oman and the United Arab Emirates. Europe was the region of choice when it came to creating a base to complement the interests of the large number of Overseas Indians based in the UK, Middle East, Canada and USA and to take advantage of the growing non-Indian clientele. Having a physical presence in Portugal has opened up a wide range of avenues across the European continent not only for family customers, but also for strategic partnerships.
Portugal is an unexplored segment for Big Fat Indian Weddings. The country offers beautiful scenery and architecture, mountains, wine regions, coastal vibes, all mixed with a rich culture, fantastic food and entertainment, and easy accessibility, making it the perfect destination for hosting events. experiments for the events of chapter 2.
Whether it’s a fairytale engagement in a palace in Sintra, a vintage wedding in the vineyards of the Douro Valley or a dreamy beach reception on the Algarve coast, Portugal, the world’s number one destination, offers an unforgettable dream Indian wedding destination. Portugal offers the perfect blend of luxury, history and nature with a refined taste. We are committed to providing support to partners such as Chapter 2 Events, in order to promote unique celebrations in Portugal. Â»Declared Claudia Matias, India Director of Turismo de Portugal.
Based on the edge of the Iberian Peninsula, The Martinhal Family Hotels & Resorts in Sagres, stands out as a privileged destination in Portugal, surrounded by sculpted cliffs and sea, with a rich nautical past, anchored culture and exceptional hospitality.
Commenting on the collaboration, Chitra Stern, Owner and CMO, Martinhal Family Hotels & Resorts said: âWe are very happy to welcome Chapter 2 Events to their new base in Martinhal and look forward to hosting many more family celebrations as well. in our luxury family resorts around the world, including Portugal! With the events of Chapter 2 on board, we look forward to attracting new customers to Portugal – by making our incredible country better known in the western corner of Europe â.
Since its inception in 2013, C2E has been organizing world-class tailor-made experiences and milestone events around the world. Chapter 2 Events began their journey with the foresight of making the celebrations more experiential and personalized. In a short period of 8 years, they delivered first keys and award-winning projects such as the great Indian wedding of the two main properties in the city of Baku, Azerbaijan, in 2018; the first transcontinental Indo-Serbian wedding across Serbia, Turkey and India in 2020, and more. The ongoing pandemic has given the Chapter 2 Events team the opportunity to reassess and restructure their business model to accommodate #NewNormal. It paved the way for discovering new opportunities by diversifying and re-founding itself.
âWe took this opportunity to redefine our strategy and expand our geographic reach to increase our offerings and move closer to our vision of discovering unexplored destinations for our customers. The idea of ââsetting up in Europe germinated during these trips because of the demand for authentic and original experiences from our customers. With strategic partners like VisitPortugal and Martinhal backing this business, we are really excited to host larger than life celebrations in Europe. Says founder Kunal Laungani.
C2E kicked off the European chapter this year with a big celebration of an Indo-Lebanese union in Girona, Spain. We hope to continue the European momentum with the launch of this partnership in Portugal and by hosting weddings and events that will embody the multicultural immersive experiences across the continent.